Wednesday, December 25, 2019

Communication Skills At The 21st Century - 854 Words

In the 21st century, business has been more complex than ever due to companies expanding their companies to multiple locations, and perhaps even internationally. With the increased complexity of the business of the 21st century, communication skills have become vital in the workplace. Employers have since been striving to employ personnel with good communication skills in order to function in complex business environment. According to Nielsen, L. (n.d.), â€Å"Communication skills are the ability to absorb and transmit ideas orally and in writing.† She also states that employees that are able to inspire others and help reconcile conflict are high in demand to businesses. In the perspective of companies, their most valuable employees have great communication skills and have respectable person traits, such as reliability and integrity, and are likely to be company leaders. (Nielsen, L., n.d.). There are a variety of reasons that employees emphasize communication skills amongst t heir employees. For example, salespeople work in an environment where the speed and accuracy of their communication to customers can determine the difference between a sale and a missed opportunity (Nielsen, L., n.d.). Employees are searching for people who are able to communicate effectively orally and in writing as the employee who can make a compelling sales presentation, effectively communication via email, sound persuasive on the phone, write a complex business plan that is easily understood, or canShow MoreRelatedThe Importance Of Competencies For The 21st Century981 Words   |  4 Pages21st Century Skills The importance of competencies for the 21st century has led to fundamental questions about to what extent we provide the necessary knowledge base for children and youth to be competent in contemporary and future societies (Voogt et al., 2013). It is obvious that not only learners, but also teachers need to acquire 21st century competencies as well as become competent in supporting 21st century learning. Teachers need to be prepared for new pedagogical approaches that fit theRead MoreEdu 695 Week 2 Assignment 21st Century Skills and Standards New599 Words   |  3 PagesEDU 695 Week 2 Assignment 21st Century Skills and Standards NEW To Buy This material Click below link http://www.uoptutors.com/edu-695-ash/edu-695-week-2-assignment-21st-century-skills-and-standards 21st-Century Skills and Standards In this assignment, you need to think about 21st century support systems, the Common Core State Standards (CCSS), and International Society for Technology in Education Student   (ISTE-S) standards and their relationship with quality instructional planning, deliveryRead MoreEvaluate How To Communicate And Integrated Case Study991 Words   |  4 Pagesenhance problem- solving, critical thinking, and other 21st-century skills. Goal: The goal of our research study was to understand how the incorporation and implementation of the use of technology to create a blended professional learning community across districts within our state to share knowledge with fellow faculty on how a deeper understanding of subject matter can enhance problem- solving, critical thinking, and other 21st-century skills. Discuss how you could incorporate and implement theRead MoreClassroom Is Not The Classroom Of Yesterday1050 Words   |  5 Pagesessential skills and key learning competencies. To understand the need for integration, one can look at the research into employability skills required by the next generation of employees. Key employability skills, as defined by the federal government (2015) in its â€Å"Essential Skills† profiles (notably reading, writing, numeracy, oral communication, critical thinking, digital technology skills, and working with others) and by the Conference Board of Canada (2016) in its Employability Skills 2000+ (especiallyRead MoreInstructional Planning For Learner Development Essay1313 Words   |  6 Pagesneed to be familiar with the Program Learning Outcome (PLO) and use them daily with the classroom environment. PLO 1 Instructional Planning for Learner Development Instructional Planning for Learner Development constitute the primary (PLO). 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Are we preparing students for their futures instead of relegating the bulk of educational instruction to irrelevant methodologies? It is up to educators to forge new paths of instructional methods to best meet the needs of our 21st century learners. Why is there even a need for 21st century learning? Some educators would argue that the basic reading, writing, and math skills have been sufficient for students to begin their educationalRead MoreLearning In The 21st Century Classroom1206 Words   |  5 Pageslearnings needed in the 21st Century classroom. Assignments touched base on differentiation, instructional design, assessments; Action research and technology enriched learning environments to name a few. The final course Capstone focused one redesigning previous lesson plans, projects to address the 21st Century skills and demonstrate the mastery of the learning outcomes. The program outcomes enhance the teaching and learning process while preparing educators to apply the 21st Century framework and aligningRead MoreWhat Is Inquiry Essay718 Words   |  3 Pagesdevelop 21st Century Skills. Students become thinkers and doers in science as opposed to being passive receivers of facts or completers of worksheets. One of the thi ngs I find most appealing about the NGSS standards is the framework: crosscutting concepts, disciplinary core ideas, and a broad range of science and engineering practices. The framework promotes critical and creative thinking, communication, and creative problems solving—also known as the 4 Cs-- 21st Century Learning skills. The NGSSRead MoreThe Academy Of Business And Entrepreneurship Charter School1408 Words   |  6 PagesI. SCHOOL DESIGN The Academy of Business and Entrepreneurship Charter School is a K-12 model school utilizing a unique combination of PA Common Core Standards aligned curriculum and specialized programming with a focus on developing 21st Century skills to prepare students for their post- secondary goals. It will open its doors in 2014, starting with 240 students in grades K-5 and add a grade a year to reach K-9 during the course of the initial charter. However, as the model is envisioned as a full

Tuesday, December 17, 2019

Rhetorical Analysis of The Truman Show - 1521 Words

What I aim to do with this rhetorical analysis is bring forth to the reader a deeply immersive look at the rhetorical concepts present in the film The Truman Show. It is important for a viewer to fully understand the underlying messages and subtle undertones in between the lines, so to speak. The Truman Show is one man’s life being played out in a closed environment for the entertainment of the outside world. Most important to note, Truman Burbank has no clue that his whole life has been little more than just a television program produced on a grand scale to produce the image of reality in a dome. The Truman Show blends ethos, logos, and pathos together in a symphony of self-discovery and power over an adversary, whether physical or†¦show more content†¦The ethos belongs to Christof, it is his character, allowing him to be the god. Truman is the veritable Adam/Eve in Eden. When searching for self-awareness and knowledge outside of the Garden, his behavior is condemned by his God. Without Christof’s undying credibility, he would not be allowed to play God. Within the same scope of thinking, Truman has a limited amount of choices he can make. This brings to light the true definition of free will and as to whether there is a true definition to be heard. When given the choices only to walk left or walk right with the absence of the ability to stay put, is choosing one of two inevitable ends really a choice empowered by free will? The logos presented in the film rests with the true nature of Truman’s free will, or lack thereof. In a scripted world of thespians and set pieces, all with a certain purpose in mind, how can an individual exist with free will? Truman has decisions thrust upon him and they are driven into him by the guilt he possesses from the death of his father. When Truman confronts his mother with a desire to shake up the status quo, to get out of his snow globe, he is tamed with the simple reminder that he is responsible for his father’s death. What’s so elegant and beautiful about the sinister nature of it all is that it’s hidden within the context of a cleverly crafted conversation. A simple, â€Å"I never blamedShow MoreRelatedRhetorical Analysis Of Truman Capote s The Bedroom Essay724 Words   |  3 Pagesaitlin Mullins Banister Ap Lang 3rd 17 November 2014 Rhetorical Analysis of Truman Capote’s â€Å"Nancy’s Bedroom† Author, Truman Capote, in his Book, In Cold Blood, in the section describing â€Å"Nancy s Bedroom,† writes about what her bedroom looks like, shows her personality, and describes her last day alive. Capote s purpose is to help the reader learn what Nancy was like, so her death has more of an impact on the reader. He adopts a mournful, sympathetic tone in order to explain how innocent NancyRead MoreRhetorical Analysis Of President Kennedy s Inaugural Speech2018 Words   |  9 PagesWhat rhetorical features does President Kennedy use to achieve his desired purpose? Introduction Politicians often use language to both persuade and imperceptibly control the opinions/decisions of their audience: whether it is to gain their support, to present their point, or implant their principles. It is of utmost importance to them to do this subtly, in order to not come across as too aggressive, intimidating or manipulative. As a result, the politician has to use language that is relatableRead MoreAnalysis Of Truman Capote s Novel The Cold Blood Genre 1320 Words   |  6 PagesName: Amy Nguyen Date: 9/30/15 Period: 5 Book Title: In Cold Blood Genre: Nonfiction novel (Crime) Author: Truman Capote Number of pages: 343 Brief Summary and â€Å"Arrangement† of the Book: †¢ This book was arranged in some scenes within four chapters. As you read the book, you see that it is formatted similar to a movie or a documentary. Similar to a crime documentary, where we already knew who committed the early in the book, but as the book goes on we find out what their motives andRead MoreRhetorical Analysis Of In Cold Blood1782 Words   |  8 PagesIn Cold Blood Rhetorical Analysis Essay In Truman Capote’s captivating nonfiction, In Cold Blood, Capote ventures through the journey and lives of both the killed and the killers all while analyzing the point in which they crossed paths. From the days before the four Clutters were murdered to the last moments of the two killers’ lives, Capote takes into account each and every aspect that creates the ‘famous’ Clutter Case with an in depth look of just how and why these strange and unforeseeable eventsRead MoreAnalysis: Topic Sentence1862 Words   |  8 Pagesto move you away from discussing each of Capote’s rhetorical choices in isolation and toward a more cohesive analysis. This is all in preparation for a timed writing you will complete individually. Today, we will review the work you have completed and practice writing body paragraphs one more time. THINKING ABOUT THE BIG PICTURE†¦ Consider the following prompt for a timed writing: Read the following chapter from the end of Part III of Truman Capote’s nonfiction work In Cold Blood. Then writeRead MoreModernization Theory Of The Post War Years1324 Words   |  6 Pages In his inaugural speech in 1949, Truman captured the United States’ optimistic sentiment with regards to development following the Second World War. The United States found themselves in a unique position where they had shown their military and technological prowess, were the only victor whose infrastructure had not been damaged by the war and saw themselves as the technological leader of the world and a model to be emulated. Along with growing fears about Cold War tensions and the threat of communismRead MoreMass Deportation Of Illegal Immigrants1582 Words   |  7 Pagesfrom their American born kids and many more are trying to find possible ways to avoid deportation. Even though the writers did not give a direct opinion in regards to the situation, their tone show they do not su pport mass deportation. They writers’ tone can be easily figured out by the types of rhetorical appeal they used. They emphasized the disturbing effects of the election results on illegal immigrants and further gave information on how people are trying to avoid deportation. The writers areRead MoreEssay on Rhetorical Analysis of Artifact: The Ballot or the Bullet2568 Words   |  11 PagesRhetorical Analysis of Artifact: The Ballot or the Bullet Speech Given by Malcolm X I. Introduction: Though almost half a century has passed, the Civil Rights Movement remains one freshly imprinted in not only the history books of US schools but also in the minds of countless Americans. Albeit, American society has come quite a ways in the acceptance of the individual - regardless of sex, age, creed or ethnicity - prejudices of different sorts are still to be foundRead MorePresidential Election Outcomes From American History2856 Words   |  12 Pagespresidential election outcomes from American history, as well as touch upon the current outcome with present-day President Barack Obama and future predictions for the election of 2016. I will also present counterarguments it always â€Å"being the economy,† and show why the economy does indeed trump all in the end. Within the essay, I will explore the dimensions of economic performance and how they affect and impact presidential elections. As any economist or political scientist will point out, social, individualRead MoreTips on Writing Statement of Purpose and Personal Statement Essays for Graduate School and Fellowship Applications3460 Words   |  14 Pagesspeeches and writings concerning the environment, the Soros seeks a personal account of what it means to be a New American and how the Constitution and Bill of Rights affect your life, and the Truman asks a series of interlocking questions. Such essays call upon all your critical capacities to present an analysis, opinion or personal reflection, and they are similar to other essays you have written in college. Statements of purpose are required of all fellowship and graduate school applications. These

Monday, December 9, 2019

Strategy of Business Outsourcing Samples †MyAssignmenthelp.com

Question: Discuss about the Strategy of Business Outsourcing. Answer: Introduction There are numerous examples of organizations who have gained business profits and sustainable growth due to business outsourcing. On the other hand, there are someorganizations who have failed to extract the advantages offered by the strategy of business outsourcing. This research work aims to examine the key challenges or shortcoming that makes the business outsourcing strategy to fail in the organization. Project Objective The main objective of this research is to examine the challenges that make the business outsourcing strategy a difficult one and thus makes the decision of business outsourcing a failure for the organization. This research thus examines the main causes of the failure of the business outsourcing in the organization. Project Scope This work shall give the list of drivers that lead the organizations towards a failure business outsourcing strategy. Through this research,many organizations can get proper insights related to business outsourcing and thus can make corrective decisions for business outsourcing strategy. Literature Review Business outsourcing is a strategic business strategy that has proven to be very useful in terms of improved efficiency, improved company focus, improved revenues, improved flexibility of doing work and reducing operational costs ( Ahonen et al, 2010). On the other hand business outsourcing if not implemented properly can result in loss of reputation to the business, lack of employee motivation, loss of jobs, security risks to the data of the business and customer conflicts. Thus, it is necessary that organizations make effective business outsourcing strategy to exploit the advantages it offers to the organization (Hanafizadeh et al, 2017; Aziati et al. 2010; Massini et al, 2012). Research Questions/Hypothesis Primary Question RQ: 1 What are the main causes of the failure of the business outsourcing in the organization? Secondary Questions RQ: 2 What are the main managerial, technical and socio cultural factors in the strategic outsourcing decision project that cause the outsourcing decision to fail? RQ: 3 What are the disadvantages due to the failure of the outsourcing strategy on the organization? Research Design and Methodology To examine the main factors which cause the strategic outsourcing decision to fail, the research methodology employed is the case study based analysis. The case study based research methodology allows observing, exploring and explaining various concepts within the real-life setting and thus gives agreater understanding of the causes that lead to the expected outcome. In this methodology number of cases related to the research is examined. This research thus makes use of qualitative evidence where the data is collected from the case studies of business outsourcing implementation in some organization. From the literature review, it is clear that business outsourcing is a business strategy that offers multiple advantages and when implemented in wrong way leads to failure of the business. Thus, for the purpose of this research few failed implementation of business outsourcing are examined and the reasons fortheir failure are assembled and analyzed. Primary data: the primary data comes from the examination of the case studies of failure business outsourcingorganizations. There are reports on the failure incidents of the outsourcing, evidence related to the causes of failure produced in court cases and reports of failure statistics etc. This becomes the main source of analysis. Secondary data: from existing literature the disadvantages of the business outsourcing gives insights on what happens if this strategy goes wrong. From this data, qualitative analysis key variables are devised for examining the case studies. This data is collected from existing literature review, publications, recognized websites and organization websites. Data analysis:The key variables formed from the secondary data are collected and the case studies are examined with respect to these variables. This data is coded into the table and is used for triangulation. Then a cross case examination is done to understand the causes of the failure of the strategy of business outsourcing (Lacity et al, 2011). Validity and reliability: To ensure that the research is a valid and reliable one the research makes use of data published in the court case proceedings, in media reports, on websites of the organizations and through reputed and recognized publications (Saladana Johnny, 2012). Research Limitations There are many cases of business outsourcing failure and the disadvantages suffered by these organizations. It is not possible to explore all these organizations. Time Schedule (Research plan) Tasks Number of days Preplanning 2 Literature review 7 Finalizing research questions 2 Methodology selection 3 Data collection and Processing 7 Analysing the data 5 Reporting 4 Conclusion There are many organizations who have failed to extract the benefits of outsourcing due to improper planning, improper management and control, and many other reasons. This research work gives the details on why business outsourcing fails and what are the disadvantages it can cause to the organization after failure. References Ahonen, J., Savolainen, P., (2010). Software engineering projects may fail before theyare started: post-mortem analysis of five canceled projects, Journal of Systems 83 (11) 21752187. Aziati, N., Hamid, A., Salim, J. (2010). Inter-Organizational Knowledge Transfer Through Malaysia E-government IT Outsourcing: A Theoretical Review. Journal of World Academy of Science, Engineering and Technology, vol 4, pp 66. Hanafizadeh, P., Zare Ravasan, A. (2017). An investigation into the factors influencing the outsourcing decision of e-banking services: A multi-perspective framework.Journal of Global Operations and Strategic Sourcing. Lacity, M., Willcocks, L. and Khan, S. (2011), Beyond transaction cost economics: towards an endogenous theory of information technology outsourcing, Journal of Strategic Information Systems, Vol. 20 No. 2, pp. 139-157. Massini, S. and Miozzo, M. (2012), Outsourcing and offshoring of business services: challenges to theory, management, and geography of innovation, Regional Studies, Vol. 46 No. 9, pp. 1219-1242. Saladana, Johnny (2012). The Coding Manual for Qualitative Researchers. Sage. ISBN 1446247376.

Monday, December 2, 2019

Report of Transcom Beverage Bd Essay Example

Report of Transcom Beverage Bd Paper Chapter- 1 (introduction) TRANSCOM TRANSCOM TRANSCOM 1. 1: Company overview: Overview: On the basis of an exclusive Franchise for Bangladesh from Pepsico USA, TBL acquired threemodern bottling plants at Dhaka,  Chittagong and Bogra from BBIL, Dhaka; EBIL,  Chittagongand NBIL, Bogra; in March 2000. TBL manufactures the famous Pepsi range of beverages-Pepsi, 7up, Mirinda Orange, Mirinda Lemon,  Slice and Soda. As a corporate citizen Pepsicobelieves it has a responsibility to contribute to the quality of life in our communities. TBL hasput into action this philosophy through  support of social agencies, projects and programs and thescope of this support is extensive and  it has not been difficult to blend with this philosophy sincethe TRANSCOM group also followed such a  corporate ideology. 1. 2 Objective of the study: Broad objective: Marketing Mix(4 p ¶s) Analysis and Competitors Evaluation? Specific objectives: †¢ To find the business portfolio of Transcom Food Beverage ltd. †¢ To know the marketing strategy of Transcom Food Beverage ltd. †¢ To find the pricing Transcom Food Beverage products. †¢ To find the Transcom Food Beverage ltd. ommunication system. †¢ To find the product of   Transcom Food Beverage in   last year †¢ To find the  last year product performance of   Transcom Food   Beverage ltd. 1. 3 Limitations of the study: In every research many work there is some limitations that the researcher faces while preparingdifferent activities. In the process of the research work,  we also faced certain limitations thathampered the actual findings and analysis of our research work. Some of these notablelimitations can be identified are: The topic is mainly focused on product marketing strategy of Transcom Food Beverage Ltd. Transcom is a group of company. We will write a custom essay sample on Report of Transcom Beverage Bd specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Report of Transcom Beverage Bd specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Report of Transcom Beverage Bd specifically for you FOR ONLY $16.38 $13.9/page Hire Writer But here we emphasizing on   TranscomFood Beverage Ltd. So it seems to us as a  limitation of the study. They are very busy with their regular task. So, it becomes quite difficult for them to givetime to the outsiders. And also there are  some rules and regulations so that we cannotenter to the head office. So, that we have to talk with their company officers,staffs,employes . That was a big  limitation for us. We got only 2-3 weeks to prepare this report. This could be a limitation of this study. We had  faced electricity problem which consumed our  lot of time. It was a big limitation for us. Chapter -2 Research Methodology 2. 1: Sampling Plan: Sampling Procedure: The sampling procedure has been conducted on thedeliberate sampling method has used where  the respondents and the interviewees. Sampling Unit: In order to carry out the  research work, the study was focused ontaking the interviews of the personnel involved in the Transcom Food beverage ltd. 1. Number of respondents: 20 2. Age range: 20-40 3. Occupation: Student, housewife, service  holder 4. Economic status: Higher, middle class, lower  class. 5. Geographic location: Dhaka and outside dhaka. 2. 2 Data  Collection Techniques: Questionnaire: Unstructured and open-ended questionnaires (please see appendix) were asked to the  differentpeople of different areas of Bangladesh to find whether they are satisfied with Products of  Transcom Food Beverage ltd or not. Observations: When we visited the Gulshan office of   Transcom Beverage that time we used our ownobservations to collect certain pieces of  information about their product marketing strategy, newproduct performance as well as coming product of   Transcom food   Beverage ltd. Secondary Information: Secondary information has collected  by reviewing websites and some articles printed time totime and other relevant documents. . 3: Sources of Data Collection: Primary: The primary information is gathered through  informal interviews of the   employees working over  there under   Transcom Food Beverage. Secondary: Secondary sources had also  used to collect information. Secondary sources  include: †¢ Different articles, index of Transcom Foo d   Beverage ltd. †¢ Visiting website of Transcom Company. †¢ Physical visiting to Transcom Beverage factory. †¢ Other sources Chapter -3 Finding and analysis (part-1) 3. 1 Business Portfolio of Transcom Beverage: Beverage Items: 1. Pepsi 2. Diet Pepsi 3. Pepsi Blue 4. Pepsi Light 5. 7Up 6. Up ice 7. Mountain Dew 8. Slice 9. Mirinda 10. Mirinda Orange Food Items: †¢ Pizza Hut †¢ K FC 3. 2: The marketing strategies: Transcom Beverage is one of the leadind soft drinks proveder. Their solutions strategy leveragesone of our greatest assets a portfolio of outstanding quality. differentiate these solutionsofferings based on our in-depth consumer understanding, with a strong focus on social location. 3. 2. (1): Packaging and Branding: Packaging: Packaging involves designing and producing the container or wrapper for aproduct . Packaging plays a  part in delivering beverages to  customers safely. In all of   the production facilities, they minimize packaging waste from the supplies they receive,and they strive to reuse, recycle, or recover as much as possible of their waste. however, Blow-molding is a manufacturing process used  in the plastics and polymers industries to create hollowbut strong containers for their clients. Polyethylene Terephthalate (P. E. T. ) bottles aremanufactured using the blow-molding process. Currently, we are  constructing a blow-moldingproduction line at the Raleigh production facility. By implementing the blow-molding process,we will eliminate the ordering, shipping lizing of pre-madeP. E. T. bottles. Branding: 7 Up is a brand of a lemon-lime flavored non-caffeinated soft drink  . The rights tothe brand are held by Dr Pepper Snapple Group in the United States, and PepsiCo (or itslicensees) in the rest of the world, including Puerto  Rico, where the concentrate  is manufacturedat the Pepsi facility in Cidra. The7 Uplogo includes a red spot between the 7 and Up; this redspot has been animated and used as a mascot for the brand as Cool Spot. KFC is under the Yum! Brand name. Yum! also owns Taco Bell, Pizza Hut, LongJohn Silvers and AW, with more than 35,000 restaurants around the world. Product positioning: A product can be positioned  in the minds of the customer by 1. Maintaining proper attributes 2. Offering desired benefits 3. Using strong beliefs and values. 4. Continues communication Pepsi has always been brand that  embodies the most prevalent youth sentiment. Over the  years as youth has evolved, so  have Pepsi’s positioning and language. It  has, however, consistentlystood for what the youth stands for  ± right from  µYeh Dil Maange More ¶ to  µYeh HaiYoungistaan Meri Jaan ¶. Brand positioning of 7. up: The  brand ¶s proposition of ? Ekdum Asli Indian? Absolutely RealIndian) was brought alive on outdoors in some very interesting ways. KFC : A regional credit union that had an image that was outdated and did not reflect their  positioning . Their unique selling position was one  to one relatiomship with their customer whowere mostly working class individual. They also handeled all of their marketing and advertising 3. 2. ( 2): Pricing of Transcom food and beverage Products: Transcom food item price( pizza hut kfc  ) Product  name   Mrp KFC(  special  Burger)  180. 00  +  vat KFC(regular)  120. 00  +  vat KFC(Bucket)  850  +  vat KFC(French  fry)  95  +  vat KFC(  Soft  Drinks)  20. 00  +  vat Pizza  Hut(6  inc  pizza)  280. 00  +  vat Pizza  Hut(12  inc  pizza)  520. 00  +  vat Pizza  Hut(18  inc  pizza)  950. 00  +  vat Pizza  Hut(burger)  150. 00  +  vat Pizza  Hut(shorma)  95. 00  +  vat Transcom beverage item price(soft drinks) Product  Name   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  MRP Pepsi  (250  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  12. 00tk Pepsi  (500  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  28. 00tk Pepsi  (1  liter)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  50. 00tk 7Up(250  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  12. 00tk 7Up(500  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  28. 00tk 7Up(1  liter)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  50. 00tk MountainDew(250ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  12. 00tk MountainDew(500ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  28. 00tk Mountain  Dew(1liter)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  50. 00tk Slice  (250ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  15. 00tk Mirinda (250  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  12. 00tk Mirinda(500  ml)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  28. 00tk Mirinda(  1  liter)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  50. 00tk 3. 2. (3): Transcom food and beverage communication process Television: The TV commercial generally considered the most important media. For this  Ã‚  reason,when   Transcom Beverage launch  a new product they first make a meaningful advertise,because TVadvertisment catch the eyes of customer very rapidly. People are encouraged bythe new tv advertisment. Internet:  Nokia also use the internet and World Wide Web for their worldwide communicationprocess. Their ads include contextual ads that appear on search engine results pages. Event Sponsor:   Every year Transcom Beverage   sponsor various types of program. By doing this they getpublicity indirectly. For Example sometimes pepsi arrange football and  Criket match. They also arrange   Ã‚  Cultural function, concert etc. Press Advertising:  Press advertising describes advertising in a print medium such as  newspaper, magazineand journal. Transcom food and beverage print their ads by press  medium. Billboard:  Ã‚  This is one of the popular medium in communication process. Its cost is less than tvcommercials. If anyone miss the TVads or press advertising hopefully they will   not  missthe billboard ads. We can easily see a Transcom food and beverage(Pepsi,Pizzahut,KFC)billboard at prominent area in Bangladesh. Transcom food and beverage use 3 types of  billboard such as, Fixed, Moving and Neon Sign. Chapter-5 Conclusion Transcom food and beverage is well known franchise group in Bangladesh. Day by day it isincreasing its market segmentations. Transcom Foods Ltd Executive Director Akku Chowdhuryreceived the CEOs Award for  KFC and Running Great  Restaurants Pizza Hut award from Yum! Indian Subcontinent in Delhi at the franchisee awards show recently. This however was not the first award that Transcom Foods Ltd has been honoured  with. Therestaurants in Dhaka have been awarded twice before for being the best in the region. This recent accomplishment certainly asserts the standard of these international franchisees inBangladesh and their continued commitment to the customers. These early industrial ventureshave moved over  to businesses involved in high-tech manufacturing, international trading anddistribution, forming strong ties with a host of blue chip  multinational companies. In recent yearsTranscom has emerged as an increasingly significant media house in Bangladesh. If transcomfollow our suggestions which we think is appropriate for them so they can improve  more fromtheir current  position.